FIRST THOUGHT / CLIENT STORY / HEARTBOUND
Helping a publisher reach
its next authors.
Heartbound Publishers offers publishing packages to authors. First Thought supports its acquisition journey through Meta Ads lead generation.
CLIENT SPOTLIGHT 01
HeartboundP U B L I S H E R S
Prospective authors↓Facebook lead forms↓Publishing conversations
PUBLISHING DELHI · BENGALURU
META ADS · AUTHOR ENQUIRIES
Connecting a publishing startup with its next authors.
For approximately six months, First Thought has managed Meta Ads for Heartbound Publishers, generating publishing enquiries primarily in Delhi and Bengaluru.
Leads arrive through Facebook Instant Forms. Heartbound’s team handles follow-up and has converted enquiries into paid publishing-package customers.
OUR ROLEMeta Ads lead generation
THEIR ROLEFollow-up & sales conversion
Built around your business.Real estate · Education · Healthcare · Immigration · Publishing · E-commerce
01The starting point
A publishing startup needed enquiries from authors interested in paid publishing packages.
02The work
First Thought managed Meta advertising, with enquiries captured through Facebook Instant Forms. The primary locations were Delhi and Bengaluru.
03The handoff
Heartbound’s team handled follow-up, qualification and sales conversations. First Thought’s scope was Meta Ads.
04The outcome
According to the project information provided by First Thought, leads converted into paid publishing-package customers. No verified numerical performance metrics are published here.
